Ah, Martha. I’ll admit it, I subscibe to Martha Stewart’s Living magazine. When my latest issue came today, I salivated over the hydrangeas on the cover, silently cursing my own for not producing one single “snowball” this year. But my brown thumb is a blog post for another day…
As a Realtor, I’m often consulting Martha-media for ideas. How do we stage a room more appropriately? What cosmetic changes can be done cheaply, but help the homeowner add more value for their house sale? How can we remove that stubborn spot on the carpet from one of Junior’s juice incidents? As we all know, Martha is the domestic goddess. Got a problem? Most likely it can be solved with a hot glue gun, some colorful fabric, and a pair of scissors.
But it seems that Martha has taken her domesticity to another level altogether. She (or someone working for her under her brand) is now designing homes. I guess this shouldn’t really be a surprise, seeing that she is the queen of all things “home.” And even less surprising is the fact that her home designs are still selling briskly, even as new home sales across the country are plunging. Here’s an article from the Wall Street Journal describing the phenomenon…
What’s next? That pesky Rachel Ray peddling coffee? Oh wait…