Agents, Take Your Own Damn Photos

Tonight Kyle was looking through the MLS and discovered that another agent is using one of our property photos for their listing. He knew this because it’s a rare listing photo that he took on his own. We hire professional photographers for all of our listings, but in this case it was a rainy day, so he had to retake the exterior photo of the condo building on a sunny day. This agent’s exterior picture

View From an Open House

Inside Out

We like to show lots of pictures of the houses we’re trying to sell. Usually they’re geared towards selling the home – showing off the inside and outside of the property. Here’s one from a different perspective, mine as the real estate agent. I took this after I finished setting up for a Sunday open house.

CTMLS Allows More Pictures

2014-01-02 Radiator

The database that real estate agents use to create our listings (CT Multiple Listing Service) has increased the number of images that we are allowed to load for each property. The maximum number of photos has been slowly creeping upwards for years, with the most recent jump from 25 to 35. There is a school of thought that says you need to use all of the picture slots available. I’ve heard it regularly from the

A Home in Black and White

2013-11-23 Foyer - 600

Would it be effective to market a home using black and white photography? All of the homes currently on the market feature color pictures in their listings, both in the MLS and in the miriad of consumer real estate websites. A property without color photos would stand out from the others online. What’s not clear is if the impression it makes would be a positive one. My first experiment with black and white was a